Big Picture Communications

CREATIVE AGENCY for
INTEGRATED COMMUNICATIONS DEVELOPMENT
Since 1996

•  Mary Bucci McCoy, Principal  •

PROJECTS
ABOUT MARY BUCCI McCOY
SERVICES
CONTACT

Big Picture Communications empowers forward-looking creative thinkers and practitioners to share their unique combination of vision, expertise, experience and skills through consulting and strategy, brand and identity development, messaging and content development, and design for web and print.

Based in Beverly, Massachusetts, Big Picture Communications works with clients in Massachusetts, New York, and beyond who are engaged in forward-looking work in a wide range of fields including the cultural sector, law, philanthropy, and business consulting. A particular focus has been working with visual artists throughout their careers, meeting needs ranging from exhibition brochures, catalogs, essays and signage to books to comprehensive legacy web sites.

I support my clients in articulating their story in a way that feels true to who they are while resonating and aligning with their intended audience. My clients benefit from my years of experience as not just a designer and writer but also an art college professor and visual artist.

Whether a client is leveraging experience through a new business or re-imagining, expanding or refreshing an existing business, my process gives them a deeper understanding of how to present themselves and the tools to communicate with confidence and clarity.

SELECTED PROJECTS

PERIDOT FAMILY LAW

Branding and logo design, web site, newsletter, and marketing strategy for a Boston-based holistic family law practice specializing in mediation and collaborative law.

MACLELLAN LAW FIRM

Branding and web site for a Boston lawyer fighting for employment justice.

DEMATTEO FAMILY LAW

Branding and web site for a Massachusetts lawyer focused on peaceful and respectful resolutions of divorce and family law issues.

GEOGRAPHIA LANDSCAPE DESIGN

Branding, logo design, web site, print design for North Shore Massachusetts landscape designer approaching design and nature as an organic whole.

ANNE NEELY

Web site and book design for a Maine and Massachusetts-based visual artist addressing climate change through paintings.

ERICA LICEA-KANE

Web site, exhibition materials for a Massachusetts visual artist whose dimensional paintings are informed by her training in textiles and the historical connections between women and textiles.

PRILLA SMITH BRACKETT

Web site for a Boston-based visual artist exploring issues of family and place through drawings, prints and paintings, and honoring women visual artists through a prestigious biennial award.

ANNIE SILVERMAN

Web site for a Somerville, MA printmaker connecting artists through collaborative and curatorial projects.

SUSAN SCHWALB

Web site and print materials for internationally recognized, groundbreaking feminist New York silverpoint artist.


ABOUT MARY BUCCI MCCOY

Mary Bucci McCoy is a designer, writer and visual artist with more than three decades of professional experience.

As a designer she has worked with over 100 clients on consulting and strategy; branding, identities and logos; stationery, print materials including books, brochures and packaging; web sites; and exhibition and business signage.

As a writer she has developed content for design clients and written numerous reviews and other articles for art publications. Her current arts writing focus is on exhibiton essays for artists.

As a visual artist she has exhibited her artworks extensively in solo and group exhibitions throughout the United States as well as in Europe, and has been honored with an Artist Fellowship from the Massachusetts Cultural Council and artist residencies at The Studios at Mass MoCA and the Vermont Studio Center. Mary was a part-time professor for fifteen years at Montserrat College of Art where she taught courses including graphic design, professional development, the senior fine arts capstone seminar and ceramics.

Mary holds a degree in English from Tufts University and in ceramic sculpture from the School of the Museum of Fine Arts/Tufts University. She also studied at the Ecole Superieure d’Arts Appliqués, Geneva, Switzerland (now Haute École d’Art et de Design Genève).


SERVICES

CONSULTING
Creative problem-solving
Vision and strategy
Mentoring, trusted sounding board
Brand, identity, design, web site audits:
strengths, issues, opportunities, alignment

BRAND AND IDENTITY
Authentic brand development
Mission, values, goals
Narrative development
Brand evolution/Re-branding

DESIGN
Web site design and development
Print design

CONTENT
Content development for web and print
Visual content/Image searches
Exhibition essays
Writing support


CONTACT
Tell me about your needs and
request additional project examples:

mary@bigpicturecommunications.com